About Us
The greatest risk in life is not taking one.

A 50-minute, full-body strength and cardio blast in a heated space designed to push limits and ignite transformation.
This is high-intensity training in its rawest, most refined form:
Sweat hard. Get lean. Build power. Feel unstoppable.
With expert coaches, pumping music, and your choice of kettlebell weight, each class is designed to challenge all levels—from first-timers to seasoned athletes.
To deliver an extra cardio hit, we’ve also introduced Relentless Ripper ski machines in the hot room. This adds a turbo-charged cardio component to every workout—for next-level endurance and calorie burn—while keeping our HYROX athletes at the top of their game.
What makes us different?
Cape Town’s first and only dedicated hot kettlebell HIIT studio. Choose your load and own your pace, with coaches on hand to correct form, push limits, and keep energy high.
No fluff, no gimmicks—just heat, iron, and real results, powered by integrated Relentless Ripper ski machines to supercharge your sweat.

Best Value
NEW MEMBER OFFER
899
2 WEEKS UNLIMITED TRAINING.
Strong starts here.
Valid for 2 weeks
NEW MEMBERS ONLY.
SA RESIDENTS ONLY.
The Team
Meet the trainers

AJ Colomb — Founder & Kettlebell Coach
AJ is the founder of Forge and the force behind its no-BS approach to training.
A seasoned athlete, she built Forge on one core belief: master the basics, and everything else follows. No gimmicks. No shortcuts. Just proper coaching that works. Her philosophy is simple—form is everything. Move well, get strong. Move badly, get nowhere.
Forge is built around how AJ wants to train and be coached: high standards, no fluff, and real attention to detail. She coaches as someone who’s in it, not above it. The rule is simple: treat people the way you’d want to be coached.
Kettlebells are her weapon of choice, building real strength, endurance, and control that carries over into every aspect of performance.
Alongside Forge, AJ is an award-winning director known for working with talent across film, sport, and culture—and yes, she directed the “You’ll Never Walk Alone” music video. Red through and through… and now, a little orange too.
No fluff. No ego. Just better. (And always a big grin at the door.)
Keagan Fox — Head Coach & Personal Trainer (PT)
After conquering the Northern Suburbs, Keagan has set his sights on Cape Town. With a strong rugby background, both locally and abroad, he brings over eight years of experience in functional strength and conditioning.
A qualified personal trainer, group trainer, nutritionist, and pre- and postnatal coach, Keagan is all about building real strength that carries into everyday life.
His weapon of choice? The kettlebell—the ultimate tool for building power, endurance, and no-nonsense conditioning.


Joanne Keyser — Kettlebell Coach
Joanne brings her love for movement into every session. Her approach is simple: keep moving, stay consistent, and trust that you’re stronger than you think.
She shows up with high energy and a genuine passion for helping people move better and feel stronger. Having taken on multiple HYROX races—and always chasing the next challenge, including earning her Pro patch—Jo leans into training that builds both strength and resilience.
Her sessions blend kettlebells, functional strength, and just the right amount of challenge, always grounded in good form and consistency. And every now and then, you can expect a more intentional, slower moment influenced by her love for yoga—a chance to reset, refocus, and keep moving forward.
Tyler Mento — Kettlebell Coach & Personal Trainer
Tyler is a strength and conditioning coach and personal trainer, bringing a no-BS approach to performance and training.
A qualified coach, athlete, and sports scientist, he operates on one core belief: build a strong foundation, and performance takes care of itself. No gimmicks. No shortcuts. Just structured, effective training that delivers results.
His coaching is built on real-world application, combining strength, conditioning, and movement quality to improve performance both in and out of the gym.
Whether working with athletes or everyday clients, the standard stays the same: intent, execution, and consistency.
Tyler holds a BSc in Sport and Exercise Science, using evidence-based principles to guide programming, reduce injury risk, and maximise performance. No guesswork—just coaching that makes sense.
From the gym floor to HYROX competition, he coaches as someone who lives it.


Jade Archer — Kettlebell Coach
Jadé Archer is a dedicated personal trainer, CrossFit Level 1 coach, and Hyrox performance coach with a passion for helping everyday people build real, sustainable fitness.
With over five years of strength training experience, JD combines practical knowledge with high-energy coaching to deliver results that go beyond the gym.
His approach focuses on functional strength, endurance, and consistency - empowering clients to become stronger, fitter, and more confident in their daily lives.
INSPIRING STRENGTH & BUILDING COMMUNITY
POWER . BLAST . BURN .

